My love for wedding dresses stems way back to my childhood. Growing up in a family business that hosted wedding receptions, I would wait in anticipation of getting to catch a peek of the bride and her dress. This was in the late 80’s and 90’s! And it was there, amongst those pure white dresses with gigantic poof sleeves, cascading ruffles upon ruffles, and massive veils---that a tiny seed was planted.
Life took me in many different directions between then and now, however, my dream of opening a bridal studio never left my mind. In 2011, when I started planning my own wedding and began my own personal search for a dress, I found myself having to venture to New York City, where my experience was enjoyable, but not at all what I had envisioned it to be.
I felt rushed during my appointments at various Bridal Shops---a slight get-cha in get-cha out kind of feel. Also, my appointments and the space were shared with a handful of other brides, which I found to be distracting and overwhelming. Put simply, I just didn't feel special.
It was then, that I realized there was a need to create a space that offers a truly authentic experience for brides-to-be. A space that's genuinely fun, and lets individuality and creativity shine! And the area where I was born and raised proved to be an organic union and backdrop for this vision I had been dreaming up.
And so, that tiny seed that had been planted many, many years ago has now begun to grow, into a true labor of love.
That's my story, now I can't wait to hear yours and help make this experience as unique as you are. And have a blast doing it!
xo, Katee Scoblic